About Ruya
Ruya is a startup studio backed by Quqnoos Investment Ltd, with a purpose to spark a shift from traditional commerce toward innovation and investment. We discover promising ideas and turn them into successful companies. Backed by global expertise, strengthened by deep local knowledge, and equipped with proven tools and networks, Ruya supports founders in building impactful startups


Ruya – رؤية
Where Ideas Meet Capital
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Ruya is a startup studio where founders, investors, and execution come together.
We help turn your business ideas into real companies through mentorship, investment, and step-by-step support from idea to launch.
FAQs
Find answers to common questions about the Zāfir program application.If your question isn’t listed, reach out using the contact form.
Only current students of Kabul or Kardan University.
Contact us with your Founder ID, or check your email for status updates.
Yes — solo founders are fully eligible.
Email us at yes@ruyastartupstudio.com with details about the issue.
Applications close January 15, 2026.

Get in Touch
For any inquiry, fill out the form below.
Zāfir – ظافر
Zāfir is Ruya Startup Studio's pilot program designed to support promising university students in building their first companies. Starting with Kabul and Kardan universities, we welcome students with innovative ideas and the commitment to turn them into real businesses.
December 01 , 2025 – january 15, 2026
Application Window
Growth
We stay with you after launch, supporting and guiding you as your startup scales and achieves long-term success.
Launch
You officially register your company, build your product, and enter the market with our support.
Validation
Together, we test and refine your idea to make sure it works in the real world.
Investment
RSS invests in the most viable startups that show market potential and strong execution capability
Discovery
RSS looks for promising ideas. Create your founder profile and submit your idea to start your journey.
Apply Online
Click “Apply Now” to complete the Founder–Idea Forms (RSS-01 & RSS-02) online. This is the fastest and most recommended way to apply، all you need is your idea and a few minutes.
Email Submission
Download the Founder–Idea Forms from the website footer, fill them out, and send them to: yes@ruyastartupstudio.com.
Perfect if you prefer working offline or want extra time to refine your answers.
WhatsApp Submission
Start a chat on WhatsApp, answer a few quick questions, and download the forms directly.The bot will guide you step-by-step and show you how to submit your Founder–Idea forms.
Zafir Campus Desk
Visit the Innovation Center at Kabul University or the Entrepreneurship Office at Kardan University, and ask for the Zāfir Program.Our focal point will guide you on how to submit your idea to Ruya – رويه in the way that suits you best, written, visual, or video.
